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    Mike Revell

    September 20, 2020 at 10:53 am

    I agree with Denise, I would definitely recommend explaining more. I think the idea of the “book hook” is that it’s your elevator pitch. You’re summarizing the book in 1-2 lines. It’s training yourself to be able to describe your book quickly and succinctly when someone (producer, podcaster, event host, journalist) asks about it.

    So you have to assume that no one knows anything about it, and capture the whole magic of the series and the book.

    The main purpose is to hook and/or sell. So cram all the awesome in!